Guides
The Best Football Shirt Collars of All Time
From the 1980s polo collar to today's retro revival, we trace how the humble football shirt collar became one of the most telling details in kit design.
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Argentina's No.10 Shirt: The Heaviest Number in Football
No shirt number carries more weight than Argentina's No.10. From the enganche tradition through Diego Maradona to Lionel Messi, here's why inheriting that shirt is football's ultimate honour...
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The Best Gifts for Rugby Fans
A rugby gift guide that sorts ideas by the kind of fan you're buying for — the clubman, the Six Nations diehard, the shirt collector, the mini-rugby parent...
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Gifts for Lifelong Football Supporters
A gift guide for the die-hard who's followed the same club through thick and thin — sorted by the kind of supporter they are, with honest notes on...
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Gifts for Groundhoppers and Stadium Fans
Buying for a fan who'd rather tick off a new ground than watch from the sofa? Here are gift ideas that actually suit the groundhopper in your life...
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A Beginner's Guide to Gifting a Mystery Box
Never bought a mystery football shirt box as a gift before? This plain-English guide walks you through how it works, who it suits, who it doesn't, and how...
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The Most Controversial Football Kits Ever
Grey away shirts, clashing sponsors and designs fans still argue about years later — we look at why certain football kits become genuinely controversial.
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The Best New Football Kits for 26/27
A roundup of the standout home, away and third kits from this season's releases, and what actually separates a good new kit from a forgettable one.
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Commemorative & Anniversary Football Shirts: Why Clubs Make Them (and Why Collectors Love Them)
From gold-trimmed centenary strips to one-off treble anniversary releases, commemorative football shirts are some of the most sought-after kits ever made. Here's why clubs keep making them, and...
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The Best Football Gifts for Female Fans
The best football gifts for female fans buy for the supporter, not the stereotype — sorted by the kind of fan, with honest notes on what lands and...
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Gift Ideas for the Armchair Football Fan
Gift ideas for the armchair football fan that lean into how they really watch — the matchday ritual, the comfort, the sheer volume of football — with honest...
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The Most Iconic Football Shirt Sponsors
From Hitachi to Carlsberg to today's fintech deals, we look at how the shirt sponsor became one of football's most iconic — and most collectible — details.
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